The SWOT & Competitive Analysis
DolceDrago 065 — a skill for quadrants that end in moves
What it is
Rescues the most done and least useful exercise in business: the SWOT as evidence (every entry carries its receipt), strengths and weaknesses relative to competition (not absolute), the competitive read on dimensions buyers actually weigh, intelligence gathered ethically (lost-deal interviews above all), threats with tripwires instead of anxiety — and the mandatory ending: 3–5 moves with owners. Use this for positioning reviews, market entry, responding to a new competitor, or the annual honest look. Any business, any market, any language.
What you receive
an evidence-based SWOT and competitive read that ends in 3–5 owned moves — every entry with its receipt, the buyer-dimension comparison, the gap nobody owns, and threats with tripwires
Delivered as a single, complete .md skill file — open it, paste it into any capable chat model, and work. No installation, no account with anyone but us.
Supported models
- Claude (Opus/Sonnet)
- ChatGPT (GPT-4o/5)
- Gemini
- any capable chat model
People reach for it when
- “SWOT analysis that isn't just a brainstorm”
- “competitive analysis of our market”
- “where do we win and lose against competitors”
- “lost deal analysis what to learn”
- “turn a SWOT into actual strategy moves”
Record
lineage: first-party house build
gates passed: demand-evidence · function-fit · beats-the-blank-page
status: IN THE COLLECTION
Sale-time bench runs and the fix-or-refund log attach to this record when the payment room opens.
In the collection. The sale room is being fitted; this work goes on sale when it opens.
Join the house — be written to when sales openBack to the collectionLicense
Free-shelf works ship under the DolceDrago House License — use the outputs freely, personal or commercial; the work file itself stays with the house.