Customer Research Interview Kit
An interview that could not change a decision is a conversation — book the decision before you book the calls.
What it is
Discovery research run as a purchase of information rather than a ritual of listening. Fixes the decision and its two branches before recruitment, reaches the people who never reply, interviews on past behaviour instead of stated intention, codes transcripts against a printed pattern threshold, and delivers findings mapped to decisions with owners, dates and an honest register of what the sample cannot support. For founders, product managers and marketers handed forty pages of quotes and asked what to do.
What you receive
customer interviews that produce decisions instead of quotes — the decision written in two branches before a call is booked, the recruitment that reaches churned and silent users, the guide that gets past opinion into behaviour, the coding pass that separates a pattern from an anecdote, and a findings page where every claim carries its evidence, confidence, owner and the decision it changes, closing with what the research cannot tell you
Delivered as a single, complete .md skill file — open it, paste it into any capable chat model, and work. No installation, no account with anyone but us.
Supported models
- Claude (Opus/Sonnet)
- ChatGPT (GPT-4o/5)
- Gemini
- any capable chat model
People reach for it when
- “how many customer interviews before I can trust the pattern”
- “customer discovery interview questions that don't lead the witness”
- “how to get churned customers to agree to a 30 minute call”
- “turn user interview notes into something the product team will act on”
- “what to ask customers without pitching them my product”
Record
lineage: first-party house build
gates passed: demand-evidence · function-fit · beats-the-blank-page
status: IN THE COLLECTION
Sale-time bench runs and the fix-or-refund log attach to this record when the payment room opens.
In the collection. The sale room is being fitted; this work goes on sale when it opens.
Join the house — be written to when sales openBack to the collectionLicense
Free-shelf works ship under the DolceDrago House License — use the outputs freely, personal or commercial; the work file itself stays with the house.